
Meta Title: Aimee Song Biography – Fashion Blogger, Age, Net Worth, Brand, Career Journey
Meta Description: Discover Aimee Song’s inspiring journey from fashion blogger to global entrepreneur. Learn about her age, net worth, boyfriend, Song of Style brand, books & style tips.
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Focus Keywords: Aimee Song, Aimee Song biography, Aimee Song net worth, Song of Style, Aimee Song age, fashion blogger Aimee Song, Aimee Song influencer, Aimee Song brand
Introduction
Aimee Song is a globally recognized fashion blogger, entrepreneur, author, and digital influencer. She gained massive popularity through her blog Song of Style, which has evolved from a style journal into a successful lifestyle brand and fashion label.
With millions of followers on Instagram and collaborations with the world’s biggest fashion houses, Aimee Song is a pioneer in the fashion influencer movement. Her journey from studying interior architecture to becoming one of the top style influencers in the world is nothing short of inspiring.
In this post, we explore Aimee Song’s biography, covering her age, career, boyfriend, Song of Style brand, books, net worth, and how she transformed the digital fashion landscape.
Aimee Song Biography Overview
Attribute | Details |
---|---|
Full Name | Aimee Song |
Profession | Blogger, Fashion Designer, Author, Influencer |
Date of Birth | December 10, 1986 |
Age (as of 2025) | 38 years |
Birthplace | Los Angeles, California, USA |
Nationality | American (of Korean descent) |
Education | Interior Architecture, Academy of Art University, San Francisco |
Relationship Status | Dating Jacopo Moschin (Photographer) |
Brand | Song of Style (Apparel & Accessories) |
Books Authored | Capture Your Style, World of Style |
Net Worth | $6–8 Million USD |
Early Life and Education
Aimee Song was born on December 10, 1986, in Los Angeles, California, to Korean-American parents. She was raised in a multicultural household, which deeply influenced her aesthetic, work ethic, and global perspective on style.
Educational Background:
- Studied Interior Architecture at the Academy of Art University in San Francisco
- Initially started her blog, Song of Style, as a creative outlet while studying
- Planned to become an interior designer but pivoted full-time into fashion as her online success grew
The Birth of Song of Style Blog
Launched in 2008, Song of Style began as a personal fashion and lifestyle blog. Aimee shared her outfits, decor inspirations, and travel experiences. What set her apart was her refined, yet relatable style, and her ability to connect with her audience authentically.
Key Milestones:
- Among the first wave of fashion bloggers globally
- Grew a massive following on Instagram and Pinterest
- Featured in Vogue, Elle, Harper’s Bazaar, WWD, and more
- Became a staple in New York, Paris, and Milan Fashion Week
Her blog quickly transformed into a style authority, with fans globally emulating her look.
Song of Style – The Fashion Brand
In 2019, Aimee Song launched her own fashion brand “Song of Style”, in partnership with Revolve. The label reflects her signature style — modern, feminine, versatile, and California-chic.
Brand Highlights:
- Sold exclusively on Revolve
- Offers dresses, blazers, casual tops, accessories, and footwear
- Price range: affordable luxury (typically $100–$400 per item)
- Ethical manufacturing and inclusive sizing
- Featured in Refinery29, Vogue, and Forbes
Her brand embodies elegance, comfort, and confidence, aligning with her long-time followers’ expectations.
Aimee Song’s Fashion Style
Aimee is known for her effortlessly chic wardrobe, blending:
- Neutral tones with bold prints
- High-end labels with streetwear brands
- Tailored blazers, oversized coats, and wide-leg trousers
- Minimalist jewelry and relaxed glam makeup
She’s often cited as a street-style star and is regularly featured on fashion blogs and best-dressed lists.
Books by Aimee Song
📘 Capture Your Style (2016)
A guide to creating a visually stunning Instagram feed. It quickly became a New York Times Bestseller.
Topics Covered:
- Photography tips
- Personal branding
- Styling aesthetics
- Social media growth strategies
📘 World of Style (2018)
A coffee table book that chronicles Aimee’s travels and fashion moments around the world.
Highlights:
- Gorgeous photography
- Styling inspiration from global fashion weeks
- Personal essays on culture and creativity
Relationship and Personal Life
Aimee is currently in a long-term relationship with Jacopo Moschin, a professional photographer. The couple often travels together, combining work and personal life seamlessly.
She’s close to her sister, Dani Song, who is also a fashion and lifestyle influencer. Together, they have collaborated on several campaigns.
Social Media Presence
Aimee’s Instagram-first approach helped redefine influencer branding. She’s among the most followed original fashion bloggers globally.
Platform | Followers (2025 est.) | Content Focus |
---|---|---|
7.5M+ | Outfits, travel, fashion campaigns | |
YouTube | 400K+ | Vlogs, Q&A, behind-the-scenes shoots |
TikTok | 1M+ | Style tips, makeup tutorials, transitions |
2M+ monthly views | Style boards, room decor inspiration |
Her influence spans millennials, Gen Z, and digital-savvy fashion buyers.
Brand Collaborations & Partnerships
Aimee Song has collaborated with leading fashion, tech, and lifestyle brands:
- Dior
- Chanel Beauty
- Revolve
- Valentino
- Nordstrom
- Levi’s
- Samsung, Tiffany & Co., and SK-II
She’s a consistent face at major fashion events, often sitting front row and hosting global brand launches.
Net Worth and Business Ventures
Estimated Net Worth (2025): $6–8 Million USD
Primary Income Sources:
- Song of Style clothing brand
- Sponsored posts & brand campaigns
- Book royalties
- Affiliate marketing
- Paid appearances and consulting
She is also exploring real estate investments and home décor lines, blending her original interior design interest with her fashion career.
Awards and Recognition
- Forbes 30 Under 30 – Art & Style (2016)
- Featured in Business of Fashion’s 500 list
- Honored by WWD, CFDA, and Vogue Business for influence in fashion
- Speaker at Harvard Business School, SXSW, and Draper University
Her story is studied in marketing and branding courses worldwide.
Aimee Song’s Quotes on Style & Business
“Your Instagram grid should tell your story, not just look pretty.”
“Being authentic in a curated world is your biggest strength.”
“Don’t let anyone tell you blogging isn’t a real job.”
FAQ Section
Who is Aimee Song?
Aimee Song is a fashion blogger, entrepreneur, and author, known for her blog Song of Style and her fashion label by the same name.
What is Aimee Song’s age?
As of 2025, Aimee Song is 38 years old (born December 10, 1986).
What is Song of Style?
Song of Style is Aimee Song’s fashion and lifestyle brand, launched with Revolve. It offers modern, wearable pieces for women.
Who is Aimee Song dating?
Aimee is in a relationship with Jacopo Moschin, a photographer.
What are Aimee Song’s books?
She has written two books: Capture Your Style and World of Style.
What is Aimee Song’s net worth?
Her estimated net worth is between $6–8 million USD, earned from blogging, books, brand partnerships, and fashion sales.
Conclusion
Aimee Song’s journey is a masterclass in turning passion into profession. From a student blogger to a global fashion icon and entrepreneur, she has redefined what it means to be an influencer. With a thriving brand, bestselling books, and millions of fans, Aimee continues to inspire a new generation of stylists, creatives, and businesswomen.
Her story proves that success in the digital age requires authenticity, strategy, and consistent personal branding. If you love fashion, digital marketing, or want to launch your own brand, Aimee Song is one of the best role models out there.